In-the-Cloud Messaging Provider Goes Global
Cleartext joins forces with security experts at Euresto Partners to grow business in EMEA and the Americas.
(Sydney, Australia – 12th August 2009) – Sydney-based messaging, collaboration and micro-blogging provider Cleartext, a leading proponent of software-as-a-service (SaaS) communications solutions, has partnered with specialist sales and marketing firm Euresto Partners to assist the company in expanding its penetration beyond the domestic Australian market.
Cleartext has over the past several years established a core business in managed email security and business email hosting in Australia, building an enviable reputation for support and service, The company is seeing a significant increase in interest in SaaS communications solutions coming from both North American and European businesses, and feels the time is right to begin investing in the development of those markets.
"Cleartext is expanding its SaaS platform with an eye to the future and the inevitable move towards business use of social networks based messaging and micro-blogging”, says David Banes, Cleartext CEO. “International interest in our email services and new XMPP real-time communications platform is expanding in the face of reduced travel budgets, remote workers, and increasingly distributed business computing environments.”
Euresto Partners has a long history of successfully partnering with early-stage information security companies to develop new markets around the world, both domestic and export. The company has deep experience with startup companies, including PestPatrol (acquired by CA), Exploit Prevention Labs (acquired by AVG), PortAuthority Technologies (acquired by WebSense), and Orchestria (also acquired by CA).
“Cleartext’s offerings have the potential to help companies improve internal and external communications while weathering the current economic downturn,” said Pat Bitton, Founding Partner at Euresto Partners. “We look forward to helping David and his team build out their customer base across the world”.
About Cleartext
Cleartext draws on the knowledge of a team that covers the breadth and depth of the IT messaging, social business and security spaces across three continents.
The company has been delivering business communication, collaboration and social solutions since 2005, all with a mind to bringing these technologies into a business with adequate policy, compliance and security tools.
Cleartext's enterprise social messaging platform, Cleartext EIM 2.0, delivers real time one to one chat, group chat and microblogging that helps increase productivity by fostering the creation of communities in the workplace.
About the XMPP Standards Foundation
The XMPP Standards Foundation (formerly the Jabber Software Foundation) is an independent, nonprofit standards development organization whose primary mission is to define open protocols for presence, instant messaging, and real-time communication and collaboration on top of the IETF's Extensible Messaging and Presence Protocol (XMPP).
The XSF also provides information and infrastructure to the worldwide community of Jabber/XMPP developers, service providers, and end users. Although our elected members and self-selected sponsors provide a legal and financial basis for the organization, the XSF not a closed industry consortium but instead is a completely open and transparent standards development organization in which any interested individual may freely participate.
Media Enquiries APAC:David Banes,
CEO
+61 2 9089 8957
Email: dbanes@cleartext.com
Media Enquiries Americas:
Pat Bitton,
Partner, Euresto Partners
+1 707 268 8968
Email: pbitton@cleartext.com
Media Enquiries EMEA:
Graham Mann,
Partner, Euresto Partners
+44 1628 675854
Email: gmann@cleartext.com